Marketing Plan: It’s Never Too Early to Prepare

It’s been over a week since the last post. I can’t keep up with time marching onward.

I’ve been sick with the flu for the past two weeks, but still managed to prop myself up at the computer and work on the edits for TCH. The beginning hook is on hold–I’m letting it stew.

On the marketing front, it appears some agents/editors like to see an author’s website up–even those who are as yet unpublished. Others say it doesn’t matter much since you have no following. However, if you do have one they like to see it frequently updated.

A website presence is a small step in preparing to market your book. A mailing list will be a must so start gathering snail mail and email addresses of everyone you know–and their brother/sister. Add a guestbook to your website and sign up for a newsletter mailing list. Link your blog, Facebook fanpage, Pinterest, Twitter, and any other social networking site to which you belong to your website.

Most importantly, and I can’t stress this enough, insert an email sign-up widget for those who want an email notification of your new posts! I can’t tell you the number of blogs I’d love to follow, but my preferred method of an email notification isn’t an option. 😦

Lis’Anne

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